Ralph Lauren established his brand with the Polo label in 1967. The first product was a collection of ties, which were very popular because of their extravagant designs. In 1972 he launched the mesh cotton polo shirt with the polo player logo, which was available in 24 colors (this was considered to be an extensive selection, at the time.) The polo shirt was to become one of his most iconic pieces. Although the Ralph Lauren brand is known for having a vast array of products, such as women’s wear, menswear, home, fragrances, and more, the polo shirt remains one of his most recognizable garments.
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