Great Christmas Windows…From a Not-so-great brand

Posted on November 29, 2009 by Alexandra

I was walking by Spence Diamonds on Burrard this week and I had to stop to admire their windows. I also had to stop because I was sort of in shock…how can it be that one of the cheesiest diamond companies has managed to create incredibly attractive Christmas windows? (Spence Diamonds is the Le Chateau of the jewelry world…)

The photos do not do the windows justice, as the jewelry in the cakes sparkled and shined, they looked so impressive and delicious, and you can’t really see that in the photos. Lets just say, these windows stopped me in my tracks, whereas I stormed by the Louis Vuitton Christmas windows without so much as a pause… What’s wrong with this picture?

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yum! (the cakes, not the diamonds...)

yum! (the cakes, not the diamonds...)

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  • Ashley

    I’ve seen these, too! They are definitely incredible, and I agree these pictures do not do them justice. You really have to see them in real life.

  • Nazreen

    I too noticed Spence as I drove by last week. What struck me was the interior design of the store. Kudos to the designer, it has definitely moved up a few notches and I only saw it as I drove by. The designer probably suggested a new merchandiser! It definitely punches above its weight! Take a look at another jewellery store on Hornby called Jones (which I pass by regularly). There is another one that desperately needs an update.