This morning’s Business of Fashion Daily Newsletter was about social media (it often is, they are experts in this area) and they talked about Tavi, which reminded me of a really sweet article I read on WWD earlier this week. For those of you that don’t know, Tavi is a 13 year old American fashion blogger (her blog is called Style Rookie), who has captured the attention of the fashion world when she covered the New York fashion week shows in September. She also appeared on the cover of Pop magazine. She is a huge fan of Comme des Garcons, the directional Japanese fashion brand, and describes herself as “Tiny 13 year old dork that sits inside all day wearing awkward jackets and pretty hats. Scatters black petals on Rei Kawakubo’s doorsteps and serenades her in rap…”
How many 13 year olds get magazine covers?
Tavi on the cover of Pop magazine.
Anyway, she has been invited to be the guest of honour at the Comme des Garçons’ holiday party today at the 10 Corso Como store in Tokyo. I thought it was so cute that she gets to meet her idol, Rei Kawakubo (for those of you who don’t know, and you should, she is the creative director behind Comme des Garcons.) There are so many great bloggers out there, but Tavi is defintiely a refreshing change. It will be very interesting to see how she evolves in the next few years, I could easily see her becoming a next Rei Kawakubo, but as Charlie Porter, deputy editor of Fantastic Man put it, “There are 10 seasons of shows before she turns 18 – that’s a long time in fashion”.
She is known for her unusual headwear...
Another great photo of Tavi by Tommy Ton, posted on his Jak and Jil blog.
By the way, Business of Fashion, the blog mentioned above, is my fashion bible, I can’t say enough good things about it. Plus, the founder, Imran Ahmed, is Canadian. If I was on a desert island with only one blog, that would be it.
